“Safe investment” is one of the most dangerous illusions in the market.
And so are those who are convinced that they exist.
“Safe”, “guaranteed”, “no losses” are often just prettier packaging for the lack of analysis.
Good decisions do not come from the illusion of total control.
They come from the ability to understand what can go wrong before you enter a hill.
Excerpt from Oana Ivan’s intervention at Real Estate RISE.
